Thoughts

Increasing your startup productivity by investing into your employees physical activities

I am lucky I work out with a personal trainer, having Complete Body & Spa as one of my clients. At first, I simply wanted to loose weight. This took 2 years of extreme sweat. While most of the workouts back then I was suffering, things got better with time and I definitely got stronger, built some muscle and lost weight. As time went by, I realized that working out on a regular basis gives you productivity boost, ability "to get through" and this incredible drive for self-development.

Another thing I have noticed was increased concentration and ability to solve problems which I would not even try to take on before. I have never dealt with Linux before, but somehow I started using Linode and got pretty good in installing stuff onto VPS box and tuning it. On my road to easier and more sophisticated frameworks I learned Grails and wrote my first serious project.

My usual routine now is gym 3x a week and cardio every day for 30 minutes. On a good day running outside with your iPod listening to the right podcast track can be quite uplifting.

I will not go in explaining here what should startups do for their employees, but look - we all work seated and rarely move. So making gym classes mandatory for everyone capable in the team is a great idea. Not paying for the gym membership, but forcing people to attend different sorts of classes and checking their attendance!

If I were to run a company, this for sure would be my first executive order.

Wednesday, January 18th, 2012 Reviews, Thoughts No Comments

Why Design Your Own WordPress Theme?

If your site runs in WordPress, then you will have no doubt already encountered the concept of using WordPress 'themes'. However, you may not be aware that there are several advantages to designing your own, should you choose to do so.

Of course, the overall purpose of implementing such themes is that they offer a means by which you are able to personalise your site, and make it appear different from the standard WordPress page design. With the majority of people having access to broadband internet from providers such as Verizon or O2, most will be able to utilise much more advanced features than the standard WordPress layout tends to offer. This can help to improve their overall experience of visiting your site - which can be something of a priority of those looking to promote a particular cause, business, or organisation.
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Tuesday, November 8th, 2011 Thoughts No Comments

Downtown New York Rentals Market is about to change forever

About a half-a-year ago i wrote this post on finding a cheap and livable space in Downtown of New York City.

As one of the movie characters once said "real new yorker always looks for a better job, better apartment and a better relationship". So do i, looking once again into rentals postings on Craigslist. So what has changed? What's new and good?

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Tuesday, February 1st, 2011 Reviews, Thoughts No Comments

Why I dumped AT&T, sold my iPhone 4 and got Droid X with Verizon

Service is key when you decide if you will keep certain vendor. Absence of service, or it being spotty (here of course we talk about cellphone service) is frustrating. Furthermore frustration grows when you are in the middle of important phone call and your phone suddenly goes "ding-ding" and shows "Call Failed" message. This is not something you can tolerate when paying $200 for two lines of service.

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Tuesday, November 2nd, 2010 Thoughts No Comments

Why you don’t need to have a website today unless you are a corporation

When I see people looking to create their website I start to smile. Little do they know that after spending time designing and re-designing it, populating and re-writing content they will end up spending ten times more time promoting in order to get traffic. Waste of time and energy vs. having yourself listed on "social web" in minutes and creating an army of followers - is what they all miss.

If all you care of is business and connections, why create something and try to spin it out when it is already out there for you? With ton of traffic flowing and tools helping you grow.

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Thursday, October 14th, 2010 Thoughts 2 Comments

About


Oleksiy Deverishchev is a freelance web developer living in New York City. In this blog he shares his experience with various gadgets and web technologies.

He is available for the following gigs:
  • Microsoft Access projects
  • website design and re-design services
  • php/MySQL development
  • Java and Grails development
  • virtual private server (VPS) migration, setup and tune-up

For more information and hiring availability please send an email to alex@webandblog.com

Recent works / current clients

  • Colette Maison Lumiere - multimedia artist: design and coding for the CMS.
  • Complete Body & Spa - New York City personal training and gym management company: Wordpress template coding.
  • DaleStyle Blog Dale Sudakoff’s fashion blog: Wordpress template coding.
  • DoctorKalitenko.COM - Sergey Kalitenko : antiaging hollistic doctor performing bioidentical replacement therapy. CMS coding and design.
  • FindRoomRent.COM - verified room rentals classifieds. Own project: design, implementation and continuos iteration.
  • Great Jones Spa - premiere New York City Day Spa: coded and designed website and storefront
  • Nike Communications - PR company. Design and Drupal CMS integration.

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